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A lead list and a branded email sender, living inside a realtor's WordPress site. Built for one agent and their list, not a brokerage platform.
25 contacts. 16 on your mailing list.
the lead list · laptopthe agent's site · iPhonedemo mode · nothing is ever sent
Summary
Turnkey Leads gives a solo real estate agent the two things they use every week: a list of their leads and a branded email to send them. It lives inside the agent's own WordPress site, next to the listings. We built the plugin and the site template, and we run both. $29 a month, no contracts.
A solo agent needs to capture the leads that come through their site and email the people on their list. The tools built for that are built for brokerages: team seats, pipelines, drip campaigns, a second login and a monthly bill to match.
It started inside a real agent's site we built. She wanted the leads from her forms in one place, a note on each person, and a good-looking email she could send on a Saturday morning. Nothing more. We built that for her, then made it a product any agent on a Turnkey site can switch on.
The manager sits at /manage with its own Leads manager role, so the agent never sees the WordPress admin. Leads arrive from the site's forms; a CSV import wizard brings in the rest.
The plugin ships in every Turnkey site and stays off until subscribed. Lead capture, forms to the agent plus a branded thank-you, is the free part. The list and the sender are $29 a month or $290 a year, with no contract.
Two designs, a general update with a house photo and a listing card, built to match the thank-you emails the site already sends. The agent's logo, headshot and closing line are set once under Email look.
Visitors to turnkey.circlesco.com/manage can delete, import, edit and "send", each in their own session sandbox. No email goes out, and the sample contacts come back for the next visitor.
An agent picks their accent color; a light accent gets dark button text and is darkened automatically until it meets AA contrast, so no site ships unreadable buttons.
Sample agent wordmark on warm white · Avery Hale is fictionalFort Worth, found first.
Each agent's own name becomes the wordmark; the plugin stays out of the way.
The template is called Slate & Ochre: a deep blue-gray, one warm gold and an off-white page. Cormorant Garamond gives the listings and the emails the feel of a printed brochure; Instrument Sans does the work in the manager. Twelve sample listings and a fictional agent show a new client what their own site will look like before they touch it.
The manager is plain on purpose: soft pills, round buttons and a table an agent can read between showings. The site side is a brochure. Every piece here is rebuilt in code from the real screens: live, resizable, nothing invented.
TokensSlate & Ochre
TypeCormorant Garamond · Instrument Sans
Buttonsmanager · site
Status pillssix lead statuses · three email statuses
TabsLeads · Write an Email · Emails
Inputssearch · filter
Form fieldsWrite an Email
Tablea lead row · results per email
Modalyour email look
Your logo, your photo and the picture at the top of your emails. Changes save as you go and show on the next email you send.
Modaladd a contact
Emailthe live preview
Email lookset once
Sitea listing card
Sitethe neighborhood index · the hero line
Six lead statuses from New Lead to Past Client, a private history of notes and status changes, a live preview, test sends and drafts, results per email, and one-click unsubscribe. Every screen below is the live demo.
Listings, services, a join-the-list form and a live-demo button, all in the agent's own look on the Circles Framework theme. Lead capture is the free part: the form goes to the agent, and the visitor gets a branded thank-you. Avery Hale and her twelve listings are sample data.
turnkey.circlesco.com
Logo at the top right, headshot next to your name, a wide house photo for general updates, and the italic line in the dark band at the bottom. Changes save as you go and show on the next email. In the demo, your changes stay private to your session.
turnkey.circlesco.com/manage · Email look
The same list and the same composer in a phone browser. Add the contact you just met, change a status, or send the open house note from the car.
Leads and Write an Email · iPhone
A plugin on the Circles Framework theme with its own Leads manager role. Leads come in from Gravity Forms and the CSV import wizard; results per email arrive through the mail provider's webhooks.
Updates ship from the Circles plugin CDN to every Turnkey site at once. The sites and the demo run on servers we run.
Built inside a client site on October 15, 2026, named and priced the same day. Clone-ready and at 1.3.1 by October 16; 1.3.2 on the update feed October 25.
The live demo is at turnkey.circlesco.com/manage and never sends an email. Turnkey Leads is available as a monthly add-on to Turnkey sites at $29 a month or $290 a year, no contracts. Version 1.3.2 is on the update feed.
Price and counts from the Turnkey Leads plugin, version 1.3.2, October 2026.